With the advantage of our R&D Strength and rigorous Quality controlling management system, MasonLED have been focused on customized product development over decades in the field of led lighting products, such as led street light, led tri-proof light, led linear light, led flood light, downlights, etc..  

Most of our customers have been built up long term ODM (Original Design Manufacturer) cooperation model with MasonLED over decades.  Why we can maintain trustful business relationship with our customers in the long run?  Besides the reason of our reliable product quality, solution and service, the ODM cooperation model is also an important factor.

In the highly competitive LED LIGHTING industry, the ODM cooperation model is demonstrating unique advantages.

Firstly, ODM cooperation can significantly enhance the speed of product innovation.

In the LED LIGHTING industry, technology is iterating rapidly, and consumers’ demands for product functions, appearance, energy-saving, etc. are constantly changing. ODM manufacturers have professional R & D teams that closely follow industry trends and can quickly integrate new technologies and new concepts into product design. For example, they can timely adopt the latest chip technology to improve lighting brightness and energy-saving effects, or design more creative lamp shapes to meet the diverse market demands.

In terms of cost control, the ODM model has great advantages.

For brand owners, there is no need to invest a large amount of funds in building R&D teams and production facilities, thus avoiding high fixed costs. ODM manufacturers can achieve lower costs through large scale raw material procurement and production management. For instance, centralized procurement of raw materials can reduce the purchase unit price, and optimizing the production process can improve production efficiency, thereby reducing the production cost per unit product and ultimately making the products more price-competitive in the market.

ODM cooperation can also effectively shorten the product launch cycle.

From design to production, ODM manufacturers have mature processes and rich experience. They can quickly complete product design, prototyping, testing and other works, accelerating the transformation of products from concept to market. In a rapidly changing market, being able to launch new products in ahead of other competitors can capture a larger market share.

In addition, the rich industry experience of ODM manufacturers is also a major advantage.

They have served many customers and accumulated a large amount of design and production experience for different types of products. In the LED LIGHTING industry, they can provide professional solutions according to different application scenarios, such as commercial lighting, industry lighting, municipal lighting etc., ensuring that the products achieve the best performance and applicability.

With its advantages in innovation, cost, efficiency and experience, the ODM cooperation model has become an important choice for enterprises in the LED LIGHTING industry to enhance their competitiveness and achieve rapid development.

Welcome to contact with MasonLED group for your customized program, we would be more than happy to offer you the satisfied solution with quick response service.